Advertising management concepts and cases (Record no. 8474)
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000 -LEADER | |
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fixed length control field | 00358nam a2200133Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 230302s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780074517802 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 MAN;3 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Manendra mohan |
9 (RLIN) | 1298 |
245 #0 - TITLE STATEMENT | |
Title | Advertising management concepts and cases |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc. | Tata Mc Graw Hill |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Advertising Management |
9 (RLIN) | 1299 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | UMB |
Date last seen | Total Checkouts | Barcode | Price effective from | Koha item type | Public note | Lost status | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Date acquired | Discount |
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2023-03-02 | UBM22 | 2023-03-02 | UMB | Management | School of Engineering and Technology | School of Engineering and Technology | 2016-06-08 |