Ramaswamy V S, Namakumari S <br/><br/>
Marketing management Global perspective indian context 

 -  McGraw - Hill 
<br/><br/><label>ISBN: </label>9781259026416 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8 RAM;11