Murthy U Bhojanna <br/><br/>
Advertising an IMC perspective 

 -  Excel Pub 
<br/><br/><label>ISBN: </label>9788174468352 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising Management
<br/><br/><label>Dewey Class. No.: </label>659.1 MUR;5