TY - GEN AU - Brown, Tom J. AU - Suter, Tracy A. AU - Churchill, Gilbert A. TI - Basic marketing research: : customer insights and managerial action SN - 9789355738608 U1 - 658.83 PY - 2018/// CY - New Delhi PB - Cengage KW - Marketing Research KW - Research--Marketing N1 - Includes Index ER -