000 00737 a2200241 4500
003 OSt
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020 _a9789355738608
040 _cAACR 2R
082 _a658.83
_bBRO/B
100 _aBrown, Tom J.
_92565
245 _aBasic marketing research
_b: customer insights and managerial action
_cby Tom J. Brown, Tracy A. Suter, and Gilbert A. Churchill
250 _a9th ed.
260 _bCengage
_c2018
_aNew Delhi
300 _axviii, 348 p. : ill.
500 _aIncludes Index
650 _aMarketing Research
_92566
650 _aResearch--Marketing
_92467
700 _aSuter, Tracy A.
_92567
700 _aChurchill, Gilbert A.
_92568
942 _2ddc
_cBK
999 _c9719
_d9719