000 | 00737 a2200241 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20241001111115.0 | ||
008 | 241001b |||||||| |||| 00| 0 eng d | ||
020 | _a9789355738608 | ||
040 | _cAACR 2R | ||
082 |
_a658.83 _bBRO/B |
||
100 |
_aBrown, Tom J. _92565 |
||
245 |
_aBasic marketing research _b: customer insights and managerial action _cby Tom J. Brown, Tracy A. Suter, and Gilbert A. Churchill |
||
250 | _a9th ed. | ||
260 |
_bCengage _c2018 _aNew Delhi |
||
300 | _axviii, 348 p. : ill. | ||
500 | _aIncludes Index | ||
650 |
_aMarketing Research _92566 |
||
650 |
_aResearch--Marketing _92467 |
||
700 |
_aSuter, Tracy A. _92567 |
||
700 |
_aChurchill, Gilbert A. _92568 |
||
942 |
_2ddc _cBK |
||
999 |
_c9719 _d9719 |